5 Reasons Your Company Should Be Blogging


Find New Customers, the most likeable company in B2B marketing, is now partnered with a great company in New York City called Likeable Local¬†‚ÄúSocial Media Marketing that makes YOU More Successful.‚ÄĚ We‚Äôre deeply honored to be their partner in Tampa - for dentists and chiropractors especially, which is a huge business in this area and‚Ķ

Top 10 Reasons NOT to talk to Find New Customers


The B2B lead generation consultancy, Find New Customers is not for everyone. We tried to think up some reasons why it’s not for you. (And we wanted to have some fun with it too. Thank you, David Letterman!) This post originally came out in 2011, but it was so popular that we want to bring…

The Awesome Power of Stories in Marketing


Does your marketing team tell stories to your buyers? Jeff Ogdeno, the award-winning marketing expert and President o f Find New Customers is a big believer in the awesome power of stories in marketing today. Good thing we did not throw out our old Acer laptop, because while Geek Squad at Best Buy fixes Outlook…

The World-Class Network of Jeff Ogden of Find New Customers


One of the most important assets of anyone in marketing today is their network. And I’m proud of my network - for good reason. Please vote for Jeff Ogden of Find New Customers for the SLMA marketing award. You have to register for the Sales Lead Management Association, but it’s free and you vote for…

Why’s it important to get LinkedIn connections?


The award-winning marketing expert Jeff Ogden of Find New Customers explains how you can get better results from LinkedIn. If people are connecting with you on LinkedIn, why should you care? This will answer your questions about LinkedIn. And please note that we have View My Linkedin Profile at the top right of this blog.…

My Team is Behind on our Numbers. We are struggling to catch up.


Those words came from a sales representative  in the Boston area yesterday.  I felt sorry for this sales guy. In my mind, companies struggling to make their numbers on the last few days of Q3, like this company, have a failure in marketing. Marketing is a business investment that takes time to pay off.  For…

Florida gets its own BtoB demand generation agency - Find New Customers


Florida gets its own marketing agency, Find New Customers - the nicest company in BtoB marketing today. Why does that matter? As companies face consistent challenges in sales and marketing and profits fall, they find it harder and hard to tackle things like: Buyer Personas Content Marketing Lead Nurturing Lead Scoring Social Media Most companies lack…

Trust and the Big Lie of Lead Generation


B2B Lead Generation: Capturing Accurate Information on Forms Last Friday, someone filled out this form to download content. It’s exactly the theme of this post. People lie. (By the way, we no longer deliver the content after the form is completed, we email a link to the content. This ensures they use a valid email…

What is the ROI of Social Media?


Scott Stratten of Unmarketing created a compelling case in his post: THINGS WE SHOULD ASK THE ROI QUESTION ABOUT BEFORE SOCIAL MEDIA Social media is about conversations. So why do you need ROI, when you don’t need ROI for other things, like?: Meetings - massive time wasters Company coffee cups - where’s the revenue? Telephone…