It’s Good to Be Aligned with a Former Show Guest, Dave Kerpen


Dave Kerpen was a guest of mine on Marketing Made Simple TV and he invited me to become an Ambassador of Likeable Media today. We confirmed it today. Dave now nicely retweets everything I post to all 47,200 of his Twitter followers. And he is one heck of a nice man. What is it worth… Read More

Here’s Why Dumping Ron and iOptimize Marketing was the right idea


Jeff Ogden, President of Find New Customers, the nicest company in BtoB marketing, once worked for Greenlight Digital in London for a very short period of time. After leaving Greenlight, I partnered with the man  they foolishly invited to replace me and formed our first company, iOptimize Marketing, focused on the hospitality industry. We built… Read More