What I’m looking forward to this weekend - Notre Dame Football


Notre Dame Football! | Are You Ready for Some Football!

Yes, kids. Notre Dame Football opens for 2011 tomorrow vs. Skip Holtz’s South Florida team. I will be glued to the TV to watch my alma mater.

Why should YOU even care? After all, it’s not YOUR alma mater.notre Dame

Notre Dame remains significant in college football and academics

Notre Dame remains the most popular football team in the United States - despite the fact it has not won a national championship since 1988 (Skip’s dad Lou was coach then.) The main reason: Notre Dame is the only university with a truly national following. They are the “New York Yankees” of college football.

Notre Dame is also a superb academic school - it has the #1 undergraduate business program in the nation, according to BusinessWeek. (Sorry, Stanford, Harvard and Penn.)

And this grad has a special tie to his alma mater.

The Marketing Department at the University of Notre Dame uses content from Find New Customers to teach marketing to students. I hold a Marketing degree from the University, so helping to educate the next generation of marketing professionals arouses great pride in me. (How many grads have a tie like this to their alma mater?)

Other schools give 4 year degrees. Notre Dame gives 40 year degrees. “Tradition Never Graduates.” Check out “It’s Graduation Season” for my tribute to graduating college students.

At the B2B lead generation company, Find New Customers, we wish everyone a great weekend and hope our Fighting Irish win tomorrow.

Just because the weekend is here, don’t give up on Fearless Competitor. We have awesome posts queued up for Saturday and Sunday. (But we take Monday - Labor Day off.)

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Jeff Ogden (@fearlesscomp) (Notre Dame Class of 1982) is President of the B2B lead generation consultancy, Find New Customers. Find New Customers helps companies dramatically improve revenue results by transforming how they attract, engage and win new customers. Contact Find New Customers by calling (516) 495-9350 or sending an email to sales at findnewcustomers.com.

Find New Customers helps companies (with between 150 and 5,000 employees who sell complex products to businesses) to implement world-class lead generation programs. As companies struggle to create quality sales opportunities, they turn to lead generation companies like Find New Customers.

Laugh and Learn with Find New Customers | Episode 42 “A Day Without Shoes”


In his weekly B2B marketing show, Jeff Ogden, President of the B2B Demand Generation

Jeff Ogden

Jeff Ogden

company Find New Customers shares an important marketing lesson using wit and humor. Laugh and Learn runs every Friday at 11am ET.

In this episode, he continues an earlier discussion on a key business initiative at Find New Customers “Always Be Helping” and discusses how small acts of kindness can unify people.

If you enjoyed our weekly show, why don’t you also follow my company on Linkedin or Facebook?

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Jeff Ogden (@fearlesscomp) is President of the B2B lead generation consultancy, Find New Customers. Find New Customers helps companies dramatically improve revenue results by transforming the ways they attract and earn the trust of prospective customers. Contact Find New Customers by calling (516) 495-9350 or sending an email to sales at findnewcustomers.com.

Find New Customers helps companies (with between 150 and 5,000 employees who sell complex products to businesses) to implement world-class lead generation programs. As companies struggle to create quality sales opportunities, they turn to lead generation companies like Find New Customers.

“If more companies listened to (Find New Customers) a lot more would be sold.” Dan McDade, Pointclear.

5 Tips for Developing Strong Buyer Personas (via )


Updated with recent news.

5 Tips for Developing Strong Buyer Personas  B2B Lead Generation | 5 Tips for Developing Strong Buyer Personas Buyer Personas are the foundation of great B2B marketing. (Note: Find New Customers has partnered with the Buyer Persona Institute to create a series of free training videos. Stay tuned.) To create great lead generation campaigns, you start with buyer personas. In fact, in his great new book, Launch by Mike Stelzner of Social Media Examiner, which we were hand-selected to review, … Read More

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Find New Customers Fan of the Month - Joe Large


B2B Lead Generation | Find New Customers Fan of the Month for September 2011

Each month we recognize a special fan of Find New Customers. This month our fan of the Fan of the Monthmonth is none other than Joe Large.

According to Linkedin, Joe is the Indiana Branch Manager at Atlas Sales and Rentals in Indianapolis, IN. He also has a personal website, JoeLarge.com and is on Twitter at @jaclarge. He’s also a graduate of Hanover College, just outside my hometown of Madison, IN. (Though I am a graduate of the University of Notre Dame. Go Irish!). He also has two daughters.

Why don’t you follow Joe?

Joe is a great guy and loyal fan of Find New Customers and our weekly B2B marketing show, Laugh and Learn featuring @fearlesscomp.

Thanks for your support, Joe. We really appreciate it.

Congratulations on being our Fan of the Month, Joe!

Joe Large

Who wants to be named fan of the month for October? It can be you if you care for Find New Customers too.

We also congratulate our previous winners:

August - Kenny Madden
July - Don F. Perkins

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Jeff Ogden (@fearlesscomp) is President of the B2B lead generation consultancy, Find New Customers. He presented “How to Build an Awesome Personal Brand” at the 140 Social Media Conference and appeared to discuss B2B lead generation on Sales Lead Management Radio. To learn more about Jeff, please click on Who is the Fearless Competitor?

Find New Customers helps companies (with between 150 and 5,000 employees who sell complex products to businesses) to implement world-class lead generation programs. As companies struggle to create quality sales opportunities, they turn to lead generation companies like Find New Customers.