Why I unsubscribed to Hubspot

May 20, 2011 2 Comments

Adios Hubspot

Breaks my heart, as I love these guys and their content is awesome, but I agree Good-byewith David Berkowitz of 360i, who tweeted that Hubspot emails were too frequent.

Content is fabulous, but nagging was getting to be too much. David and I both signed off from Hubspot.

It interferes with life

Emails several times a day - even on the weekends - inviting me to their content, finally proved to be too much.The constant buzzing of my Blackberry was driving me and my family crazy. (Since I unsubscribed, my Blackberry can cool down on the weekend.)

Besides, even when they pique my interest with their content, they are unable to remember who I am, so registering for any of that content takes a lot of keystrokes.

Marketo remembers me, Eloqua remembers me, heck even Find New Customers remembers its prospects. Downloading content from Marketo, for instance, just takes a couple of clicks.

What do you think? Can email get too frequent for you as well? Does it bother you when you have to fill out forms every time?

Part 2 of our popular interview with content marketing expert, Jim Burns of Avitage, will run on Monday morning.

Read my blog on Kindle

Jeff Ogden (@fearlesscomp) is President of the B2B lead generation consultancy, Find New Customers. He’s presenting at the 140 Social Media Conference on Long Island on May 26th and appearing on Sales Lead Management Radio on June 9th.

We help companies with between 150 and 5,000 employees who sell complex products to businesses to implement world-class lead generation programs. As companies struggle to create quality sales opportunities, they turn to lead generation companies like Find New Customers.
Filed Under: Self Education
  • Joe

    That does bug me I have to fill in form each and every cotton picking time. I’ll hang on because I do love their content and some people they have added as contributors recently. However a valid point, maybe they will read your posting and maybe change some…

    • http://www.findnewcustomers.com The Fearless Competitor, Jeff Ogden

      You’re right, joe. They told me it is a known problem and they are working on it. But it is tiring to see a blank form every time I click content link.

Switch to our mobile site