Buyer Beware: Things are not what they appear to be


B2B Lead Generation depends on trust

Honesty is in danger. Liars are everywhere.

Carr Business Systems, a division of Xerox, gets busted for forging purchase orders. But that’s not the only example.

Got an invite from a “Sammy Nichole” from OutBound Excellence on Linkedin. Very attractive blonde lady.

She’s been constantly emailing me on Linkedin. But recently I started getting curious. Something wasn’t making sense.

I went to Google.com and did an image search on her name.

Every picture I found is the very same one. A real person would have many images. As a result, she is not real.

Who is she? Go to http://www.outboundexcellence.com and check out the man behind it. She is the figment of the imagination of a middle-aged man named David Kalstrom. Check out this post on fakes.

It seems David is trying to create an image of his one-person company using the persona of a pretty young woman. No thank you!

David Kalstrom

Sorry, David, but a lie is a lie. This is a scam. Don’t fall for it.