Daily Archives: February 14, 2011

How to Find New Customers - a true business classic

Posted by Jeff Ogden on

Lead Generation Made Simple - and a true classic

Looking for improved business results in 2011?

Here’s the white paper everyone is raving about.

Don’t know how I got connected with Jeff Ogden, but he’s the author of the hot white paper “How to Find New Customers.”  He asked me to read it and I liked it a lot. There is so much being written about demand generation, but most of it doesn’t make demand gen simple to understand. Ogden’s white paper does just that. That makes it a must-read, and Ogden a “must-interview.”

Craig Rosenberg, The Funnelholic
Lead Generation expert

“I think Jeff Ogden’s whitepaper (How to Find New Customers) is excellent”
Jeff Gaus

This white paper is GREAT! I’m going to tweet and re-tweet it as much as I can!”
Paige O’Neill, VP of Demand Generation at Aprimo

Just click the image of How to Find New Customers to download this classic white paper on marketing lead generation for free.

How to Find New Customers

How to Find New Customers

 

What do you think? We love comments and people who share.

Jeff Ogden is President of Find New Customers “Lead Generation Made Simple” Check out the online show every Friday at 11am ET, “Laugh and Learn with the Fearless Competitor.” Find New Customers is one of few lead generation companies in New York. Please follow Jeff on Twitter.

Find New Customers helps companies like yours (with 150 to 5,000 employees and complex products) implement lead generation programs to improve the way you find and acquire high quality sales leads using best practices in online lead generation. Quality leads matter. In fact, a recent study found that sales teams with fewer, high quality sales leads closed more than sales teams with more leads of dubious quality.

If you wish to do sales lead generation online, contact the B2B lead generation experts at Find New Customers. Use the form below to send me a message or click on Leave a Reply to post a permanent comment.






Quote from Social Marketing to the Business Customer

Posted by Jeff Ogden on

MSocial Marketing for Business Customerarketers should be growing their budgets at the expense of sales departments

From the new book by Paul Gillin, Social Marketing to the Business Customer

“Social marketing also shifts more responsibility for managing the leads up in the funnel. “A lot of the sales cycle has moved back into marketing,” observes Jeff Ogden, a technology marketing veteran who now runs Find New Customers, a lead generation consultancy. He notes that the sales organization has traditionally played an important educational role in customer engagements, but “now prospects look up information online and avoid contact with salespeople.” Marketing is using the department that curates the information. If you buy Ogden’s premise, marketers should be growing their budgets at the expense of sales departments.”

Is your marketing budget growing at the expense of the sales budget? Marketo is a good example of wildly successful company who did so.

Jeff Ogden is President of Find New Customers “Lead Generation Made Simple” Find New Customers helps companies rapidly grow revenue by transforming how they find, engage and win new customers. Contact Find New Customers at (516) 495-9350 or send an email to sales at findnewcustomers.com.

Follow Jeff on Twitter or download the free white paper on lead generation.

 

How to Find New Customers

How to Find New Customers

 

Find New Customers helps companies like yours (with 150 to 5,000 employees and complex products) implement lead generation programs to improve the way you find and acquire high quality sales leads using best practices in online lead generation. Quality leads matter. In fact, a recent study found that sales teams with fewer, high quality sales leads closed more than sales teams with more leads of dubious quality.