This week at Laugh and Learn (our weekly show on B2B marketing featuring wit and humor) the topic was a great video on free hugs from Italy. Haunting music too. Really¬†inspiring. (Click underlined words to watch the show.)
But as you watch that video, you see that they initially failed over and over. Finally, people started paying attention and the hugs start coming.
Case in point - we‚Äôve worked our butts off for two years with little to show. We made some decent money but not enough.
On Friday, a fellow Notre Dame grad connects with me on Linkedin. He learns what we do and he knows a lot of companies I‚Äôd love to crack into. He‚Äôs helping me now.
Then a lady I‚Äôve been trying to reach for weeks connects with me. She‚Äôs now a key ally.
Also, we did a contest on B2B Marketing Ideas. Great press and killer press release coming out tomorrow too. Should get us tons of press.
A prospect found our website by doing a Google search for¬†free white paper on sales lead generating
Here‚Äôs the bottom line - in my mind:
When life knocks you down, get up.
When life knocks you down a second time, get up.
When life knocks you down a third time, get up.
When life knock you down for the 9,999th time, get up.
What do you think? Do others share this ‚Äėnever say die‚Äô attitude?
I‚Äôm President of Find New Customers. You can follow me on Twitter at @fearlesscomp.
It seems we‚Äôve bounced back from the fiasco last August. According to Grader.com, here‚Äôs how we do now:
- Find New Customers scores 98.3 out of 100
- Fearless Competitor scores 95 out of 100
- @fearlesscomp scores 100 out of 100