Great new guide to lead scoring by the nice folks at Marketo.

Click to download How to Find New Customers, our remarkably popular white paper. (Sponsored by Marketo) Fewer well qualified leads delivers more revenue than many more less qualified leads. That’s right. A small pipeline gives more revenue than a big one. That’s the inescapable conclusion from a recent study by SiriusDecisions. But what does that mean for you? It means that the better you qualify leads, the better chance you have to exceed your f … Read More

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